Visual design
that cuts through
the noise.
In a world full of visuals, I choose to design meaning. I help brands discover their essence and turn it into a visual identity that speaks to their audience, not just in style, but in true connection. My process is thoughtful, strategic, and deeply collaborative. Whether it’s a logo, a visual system, a high-converting e-commerce PDP or a full rebrand, each project I take on is rooted in clarity, purpose, and emotional resonance.
In a world full of visuals, I choose to design meaning. I help brands discover their essence and turn it into a visual identity that speaks to their audience, not just in style, but in true connection. My process is thoughtful, strategic, and deeply collaborative. Whether it’s a logo, a visual system, a full rebrand, or a high-converting e-commerce PDP, each project I take on is rooted in clarity, purpose, and emotional resonance.
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Meet Sissa
Hi! I’m Sissa Morgado—a Senior Creative Designer based in Western Canada, with over 10 years of experience crafting brand systems, visual identities, and digital experiences across agencies, e-commerce, and freelance projects.I specialize in visual design, branding, and high-converting e-commerce PDPs, helping businesses translate their values into design that resonates—with clarity, consistency, and meaning. Whether working with startups or global brands, I bring a strategic mindset, a collaborative spirit, and a love for building identities that stand out and connect deeply.
Hi! I’m Sissa Morgado — a Senior Creative Designer based in Western Canada, with over 10 years of experience crafting brand systems, visual identities, and digital experiences across agencies, e-commerce, and freelance projects.
I specialize in visual design, branding, and high-converting e-commerce PDPs, helping businesses translate their values into design that resonates — with clarity, consistency, and meaning. Whether working with startups or global brands, I bring a strategic mindset, a collaborative spirit, and a love for building identities that stand out and connect deeply.
Visual Design
Brand Identity Design
Brand Strategy
Branding
E-Commerce Asset Optimization
Digital Campaigns
PDPs
Interactive Experiences
Visual Systems
Enhanced Content
Creative Direction
Art Direction
Storytelling
Retailer-Specific Design
Artificial Intelligence
Amazon A+ B+
Walmart Campaigns
Walmart Brand Pages
Creative Designer
121/Reckitt
2022 – Present
Creative Designer
121/Reckitt
2022 – Present
Graphic Designer
RGD
2020 – 2022
Graphic Designer
RGD
2020 – 2022
Graphic Designer
Freelance
2011 – Present
Graphic Designer
Freelance
2011 – Present
Hi! I’m Sissa Morgado — a Senior Creative Designer based in Western Canada, with over 10 years of experience crafting brand systems, visual identities, and digital experiences across agencies, e-commerce, and freelance projects. I specialize in visual design, branding, and high-converting e-commerce PDPs, helping businesses translate their values into design that resonates — with clarity, consistency, and meaning. Whether working with startups or global brands, I bring a strategic mindset, a collaborative spirit, and a love for building identities that stand out and connect deeply.
Hi! I’m Sissa Morgado — a Senior Creative Designer based in Western Canada, with over 10 years of experience crafting brand systems, visual identities, and digital experiences across agencies, e-commerce, and freelance projects. I specialize in visual design, branding, and high-converting e-commerce PDPs, helping businesses translate their values into design that resonates — with clarity, consistency, and meaning. Whether working with startups or global brands, I bring a strategic mindset, a collaborative spirit, and a love for building identities that stand out and connect deeply.
Recent PDPs & E-Commerce Works
ENDCAPS™ Digital Merchandising
Awards of Distinction 2025
Household Best-In-Class PDP Award
For exceptional digital shelf excellence. Content completeness, SEO optimization, shopper centricity, mobile readiness, social and UGC integration and growth incrementality.
ENDCAPS™ Digital Merchandising
Awards of Distinction 2025
DSS Best-In-Class PDP Award
For exceptional digital shelf excellence. Content completeness, SEO optimization, shopper centricity, mobile readiness, social and UGC integration and growth incrementality.
Design Process
Design Process
Discover & Define
Every project begins with a deep dive into your brand, goals, audience, and market. This phase includes research, strategy discussions, and a collaborative briefing to define a clear creative direction rooted in purpose and meaning.
1
Discover & Define
Every project begins with a deep dive into your brand, goals, audience, and market. This phase includes research, strategy discussions, and a collaborative briefing to define a clear creative direction rooted in purpose and meaning.
1
Design & Refine
With the strategy in place, I move into concept development—exploring visual ideas, building systems, and crafting designs that align with your brand’s essence. Feedback is welcomed throughout, with rounds of refinement to ensure clarity, connection, and cohesion.
2
Design & Refine
With the strategy in place, I move into concept development—exploring visual ideas, building systems, and crafting designs that align with your brand’s essence. Feedback is welcomed throughout, with rounds of refinement to ensure clarity, connection, and cohesion.
2
Deliver & Support
Once the design is finalized, you’ll receive polished assets ready for launch—whether it’s brand guidelines, PDPs, or campaign visuals. I also offer support for implementation, handoff, or coordination with developers and internal teams when needed.
3
Deliver & Support
Once the design is finalized, you’ll receive polished assets ready for launch—whether it’s brand guidelines, PDPs, or campaign visuals. I also offer support for implementation, handoff, or coordination with developers and internal teams when needed.
3
Services
Services
I specialize in brand identity, e-commerce design, and digital experiences. From creating cohesive brand systems and logos to designing high-converting product detail pages (PDP) and enhanced content, I help businesses connect with their audience through strategic design. Whether building a brand or refreshing its visual identity, I deliver creative solutions that drive results. I also integrate artificial intelligence into my workflow to enhance creative exploration, streamline processes, and deliver smarter, faster design outcomes.
I specialize in brand identity, e-commerce design, and digital experiences. From creating cohesive brand systems and logos to designing high-converting product detail pages (PDP) and enhanced content, I help businesses connect with their audience through strategic design. Whether building a brand or refreshing its visual identity, I deliver creative solutions that drive results. I also integrate artificial intelligence into my workflow to enhance creative exploration, streamline processes, and deliver smarter, faster design outcomes.
Brand Identity Design
Brand identity is more than just logos and colors—it's about creating a visual language that resonates deeply with audiences. With a thoughtful, strategic approach, I help brands discover their core essence and bring it to life through clear, cohesive designs. From logo creation to typography, color systems, and brand guidelines, every element is crafted to ensure consistency and emotional connection. Whether you're building a new brand or refining an existing one, the goal is always the same: to create an identity that tells a compelling story and stands out in a crowded marketplace.
Brand Identity Design
Brand identity is more than just logos and colors—it's about creating a visual language that resonates deeply with audiences. With a thoughtful, strategic approach, I help brands discover their core essence and bring it to life through clear, cohesive designs. From logo creation to typography, color systems, and brand guidelines, every element is crafted to ensure consistency and emotional connection. Whether you're building a new brand or refining an existing one, the goal is always the same: to create an identity that tells a compelling story and stands out in a crowded marketplace.
E-Commerce Design & Strategy
With over three years of experience in e-commerce design for major retailers like Amazon, Target, Kroger, Sam’s Club, and Walmart, this service encompasses everything from PDP (Product Detail Page) mockups and brand pages to enhanced content (A+ and B+). My expertise lies in optimizing images and videos to enhance product storytelling, ensuring that every asset drives engagement and conversion. I have extensive experience working with platforms like the Walmart Creative Platform. In 2025, my team won two ENDCAPS™ Digital Merchandising Awards of Distinction for exceptional work in the digital shelf.
E-Commerce Design & Strategy
With over three years of experience in e-commerce design for major retailers like Amazon, Target, Kroger, Sam’s Club, and Walmart, this service encompasses everything from PDP (Product Detail Page) mockups and brand pages to enhanced content (A+ and B+). My expertise lies in optimizing images and videos to enhance product storytelling, ensuring that every asset drives engagement and conversion. I have extensive experience working with platforms like the Walmart Creative Platform. In 2025, my team won two ENDCAPS™ Digital Merchandising Awards of Distinction for exceptional work in the digital shelf.
Consultation & Brand Strategy
Brand strategy is at the heart of every design project, ensuring that the visual direction aligns with business goals and resonates with your target audience. I offer collaborative consultation services, working closely with stakeholders to develop comprehensive brand strategies that drive long-term success. Whether you need a fresh identity, a digital transformation, or a refined visual system, the focus is always on clarity, purpose, and emotional resonance. Together, we will craft a strategy that not only elevates your brand’s visual presence but also enhances its impact in the market.
Consultation & Brand Strategy
Brand strategy is at the heart of every design project, ensuring that the visual direction aligns with business goals and resonates with your target audience. I offer collaborative consultation services, working closely with stakeholders to develop comprehensive brand strategies that drive long-term success. Whether you need a fresh identity, a digital transformation, or a refined visual system, the focus is always on clarity, purpose, and emotional resonance. Together, we will craft a strategy that not only elevates your brand’s visual presence but also enhances its impact in the market.
Digital Campaigns & Interactive Experiences
This service focuses on creating visually compelling and interactive digital campaigns that engage users and drive results. From paid ads to social media visuals, landing pages, and email templates, each design is crafted to align with your brand’s identity and marketing goals. Additionally, I design interactive experiences, including animations and micro-interactions, that enhance user engagement. Whether it’s for product launches, seasonal campaigns, or brand activations, the aim is to capture attention and foster deeper connections between brands and their audiences.
Digital Campaigns & Interactive Experiences
This service focuses on creating visually compelling and interactive digital campaigns that engage users and drive results. From paid ads to social media visuals, landing pages, and email templates, each design is crafted to align with your brand’s identity and marketing goals. Additionally, I design interactive experiences, including animations and micro-interactions, that enhance user engagement. Whether it’s for product launches, seasonal campaigns, or brand activations, the aim is to capture attention and foster deeper connections between brands and their audiences.
Slide Decks
Logo Design
Brand Graphics
Brand Migration
E-Commerce
Branding
Optimization
Brand Landing Pages
Social Media
Icons
Brand Visibility
Visual Design
Answers
Answers
Find answers to common questions about my design process, services, etc.
Find answers to common questions about my design process, services, etc.
What services do you provide?
I specialize in brand identity design, e-commerce design, and digital campaigns. From creating cohesive brand systems and logos to optimizing PDPs and enhanced content for retailers like Amazon and Walmart, my work ensures consistent, high-converting visuals. I also design interactive digital experiences and offer strategic consultation to help brands craft meaningful, impactful visual identities and successful campaigns across all platforms.
What design tools do you use?
How long does a project take?
Do you provide revisions?
What industries do you work with?
Do you offer development services?
What is your pricing structure?
What services do you provide?
I specialize in brand identity design, e-commerce design, and digital campaigns. From creating cohesive brand systems and logos to optimizing PDPs and enhanced content for retailers like Amazon and Walmart, my work ensures consistent, high-converting visuals. I also design interactive digital experiences and offer strategic consultation to help brands craft meaningful, impactful visual identities and successful campaigns across all platforms.
What design tools do you use?
How long does a project take?
Do you provide revisions?
What industries do you work with?
Do you offer development services?
What is your pricing structure?